Meaning beats pay?!? This study provides the answer

Sport & Health
Red Cross, Best Employer 2026, study, Market Institut
Red Cross Care Services
The Red Cross took first place in the ‘Social and Community Contribution’ category. Photo: ©OÖRK/Maybach

For many people today, a secure job alone is no longer enough. Those who are committed to their careers want to make a difference, take on responsibility and be part of a positive working environment. This is precisely what the latest study, ‘Austria’s Best Employers 2026’, now confirms: the Austrian Red Cross has been named the country’s best non-profit organisation and achieved an outstanding fourth place in the overall ranking of all employers – behind ÖBB, Spar and Hofer.

Administrative services at the Red Cross
The Red Cross took first place in the ‘workplace atmosphere’ category. Photo: © OÖRK/Maybach

The Red Cross was particularly impressive in the categories ‘Social and Community Contribution’ and ‘Workplace Atmosphere’, in which it took first place in each.

Working with passion and prospects

For the study conducted by the Linz-based Market Institute, more than 2,500 employees across Austria were surveyed. The assessment covered, amongst other things, working conditions, well-being, reputation and future-readiness.

The Red Cross, in particular, demonstrates that social benefit and modern working conditions are not mutually exclusive. Across Austria, several thousand staff members are involved in a wide variety of areas. In Upper Austria alone, more than 2,100 full-time staff and over 25,000 volunteers carry out valuable work every day – ranging from emergency services and nursing and care to training, administration and health services.

As well as carrying out meaningful work, employees benefit from flexible working arrangements, a wide range of training and development opportunities, and attractive career paths.

A strong signal for the future

The award highlights a clear trend: more and more people are seeking a career that not only offers security but also makes a positive contribution to society. The Red Cross combines precisely these values with a modern working environment and attractive development opportunities.

#schongenial warmly congratulates the Red Cross on this award. 

Red Cross Ambulance Service
The Upper Austrian Red Cross has more than 2,100 paid staff and over 25,000 volunteers working in a wide variety of areas, such as the ambulance service. Photo: ©OÖRK/Maybach
It's nice to see so many positive things:
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