The commitment of courageous companies means more than just a financial contribution; it represents a valuable contribution to a successful society. Sport in particular promotes the social development of children and young people and plays an important role in building social skills. Sport conveys values such as team spirit, fairness and perseverance and contributes to the personal development of young people.
Blåkläder - official sponsor IHF Handball World Championship
Blåkläder, the Swedish workwear manufacturer, is committed to sustainability and social responsibility. As an official sponsor of the IHF Men's Handball World Championship, Blåkläder makes a significant contribution to ensuring that international tournaments of this kind can take place in the first place.
Blåkläder - partner of #schongenial -
is thus an inspiring example of how necessary sports sponsorship is and how this sponsorship indirectly promotes the development of young people and strengthens social cohesion through regional, national and international events.
It's great to see so much positivity
Whatever the results of competitions may be, the winners are always society and people's physical and mental health.
