Why training is suddenly becoming a competitive advantage

Commitment & interesting facts
Transgourmet Austria, Actions rather than words, Sustainability initiative
Transgourmet Initiative: Actions, not words
Image ©Transgourmet Austria

Finding skilled staff is becoming an increasing challenge for many companies. Whilst numerous sectors are desperately seeking staff, Transgourmet Austria is placing greater emphasis on its own training programmes, thereby making a targeted investment in its own future. Around 90 trainees a year are given the chance to start their careers at the food wholesaler. There is more to this than simply securing the next generation of staff: it is about prospects, retention and corporate culture. 

Apprenticeships as a response to the skills shortage

People are one of a company’s most important resources, according to the sustainability initiative “Actions, not words”. This is precisely why apprentice training plays a central role at Transgourmet. Young people are not only given technical training, but are also integrated into the company’s processes and values at an early stage. 

For years, it has become increasingly difficult to find qualified staff, particularly in the wholesale and catering sectors. Companies are increasingly responding to this with long-term training strategies. By training staff themselves, companies can develop skilled workers in a targeted manner whilst strengthening their identification with the business.

Transgourmet takes a practical approach to this: apprentices gain experience in different areas and are given responsibility early on. The aim is to offer young people not just a job, but sustainable career prospects.

More than just a PR exercise

However, investing in training is not only socially relevant but also makes good business sense. Companies that invest in young talent secure expertise and create long-term stability. At the same time, an active apprenticeship culture has a positive impact on the employer’s image – a factor that is becoming increasingly important in the competition for young talent.

The fact that training has now also become part of modern sustainability strategies is clearly evident at Transgourmet. There, supporting young people is explicitly seen as a social responsibility. #schongenialFormularbeginn

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